Your phone's ringing.Katie's got it — in Bristol.
While you work, we book - Job done.
The AI call handler and Revenue Team built for UK tradespeople. Answers every missed call, qualifies real jobs, and sends them straight to your WhatsApp — so you accept, call back, or decline in two taps.
No apps. No contract. Just more work.
From £59/month — one recovered job pays for the entire year
💰 See what missed calls are costing you →Limited to 50 UK trades in our early access programme
- ✓7-day free trial — no card required
- ✓30-day money-back guarantee
- ✓Live in 30 minutes
- ✓Works with your existing number
- ✓Cancel anytime
in Bristol
in Bristol
in Bristol
Built by Dru McPherson for Bristol trades
Got questions? dru@whoza.ai
“By far the simplest and the cheapest. I'm already seeing results.”
Serving Bristol & England

The Bristol Trade Market
Bristol has 8,000+ trade businesses serving 460K households. Katie answers emergency calls 24/7, captures enquiries via WhatsApp. Plans from £59/month.
Areas We Cover in Bristol
Trade Standards in Bristol
- NICEIC registered electricians
- Gas Safe engineers
- FMB accredited builders
- Bristol Green Capital partners
Response Times in Bristol
24 minutes average emergency callback. Katie answers every call instantly — 24/7, 365 days a year — so your customers never hear voicemail.
Around 9,500 trade enquiries per week across Bristol and surrounding areas.
Missed Call Revenue Impact
With 2,100 missed calls every week, Bristol tradespeople are losing£672k+ in potential revenue monthly. At a 35% conversion rate, that's over £235k in lost jobs every month. Katie ensures you capture every opportunity.
Housing Stock in Bristol
Bristol's housing stock is as varied as its topography, with distinct architectural characters shaped by the city's maritime history, Victorian prosperity, and modern regeneration. Clifton and the city centre contain magnificent Georgian terraces and crescents — wide-fronted houses with original sash windows, basement kitchens, and complex roof structures that demand specialist conservation knowledge. These properties often have ageing lead plumbing, original lime plaster, and heating systems retrofitted into spaces never designed for them. The Victorian suburbs of Redland, Cotham and St Andrews feature generous terraced and semi-detached homes with bay windows, cellars, and mature gardens that drive extension and landscaping work. South Bristol — Bedminster, Southville, Totterdown — has a distinctive character of Victorian workers' cottages on steep hillsides, with narrow lanes, challenging access, and properties that require creative solutions for parking, deliveries, and waste removal. The harbourside and Wapping Wharf areas contain converted warehouses with industrial-era utilities and modern smart-home demands. East Bristol's post-war estates and newer developments around Emersons Green present different challenges. Unique to Bristol is the city's commitment to sustainable building — many homeowners prioritise eco-friendly materials, renewable energy, and retrofit insulation, creating demand for trades with green building expertise. The city's hills also mean many properties have split-level layouts, basements, and garden levels that require specialist drainage and structural knowledge.
Weather Impact
Bristol's position between the Mendip Hills and the Cotswolds creates a distinctive microclimate that's milder than much of England but prone to sudden, intense weather events. The city receives significant rainfall from south-westerly Atlantic systems, with the Avon Gorge funnelling wind and rain into the city centre and Clifton. Winter brings frost and occasional snow that cause pipe bursts in uninsulated Victorian cellars and lofts — a particular problem in the hilltop suburbs where temperatures drop lower than the valley floor. The city's famous hills — Clifton, Totterdown, St Michael's — create exposed elevations where wind drives rain through ageing pointing and dislodges roof tiles. Summer is generally warm and pleasant, but occasional heatwaves stress older electrical systems and cause expansion issues with flat roofs and UPVC. Bristol trades report that the city's topography makes weather prediction difficult — it can be raining in Clifton while Southville is dry, and the Avon Gorge creates localised wind effects that concentrate storm damage. The Severn Estuary's tidal patterns affect basement and cellar properties in Hotwells, Spike Island and parts of Bedminster, where high tides can back up drainage systems and cause flooding.
Permitting & Regulations
Bristol City Council has a well-regarded planning service, but the city's extensive heritage designations create significant complexity. There are 33 Conservation Areas covering large parts of Clifton, Redland, the city centre, and Victorian suburbs. Bristol has over 4,500 listed buildings — one of the highest concentrations in England outside London — with particular density in Clifton, the Old City, and Kingsdown. The Bristol Local Plan imposes strict sustainability requirements, with mandatory energy efficiency standards for major renovations and encouragement for retrofit work. The city's status as European Green Capital in 2015 has left a legacy of environmental building standards that exceed national requirements. The harbour and docks areas have specific restrictions on external alterations to preserve the maritime character. Party Wall Act requirements are common in the dense Victorian terrace areas of Easton, St Pauls and Southville. Bristol's Clean Air Zone affects diesel van operators in the city centre, with daily charges for non-compliant vehicles. Building control is particularly vigilant about work on the city's listed and conservation area properties, requiring detailed method statements for alterations.
Market Dynamics
Bristol's trade market is characterised by high job values and demanding customers. Average job values of £320 are 15% above the national mean, driven by high property prices — the average Bristol home costs £380,000, pricing out trades who can't command premium rates. The city's affluent, environmentally conscious population expects high-quality work and is willing to pay for it. Clifton, Redland and the harbourside have particularly high-value work, with kitchen renovations routinely exceeding £25,000 and bathroom refits averaging £12,000. The city's tech and creative sectors bring young professionals who value communication and reliability over lowest price. Bristol's strong rental market, particularly in the student areas of Redland, Clifton and Fishponds, creates demand for fast-response maintenance trades. The eco-conscious culture drives strong demand for heat pumps, solar panels, and energy-efficient upgrades — trades with green credentials can charge 20-30% premiums. With 2,100 missed calls weekly, Bristol trades lose an estimated £24M annually. In a market where customers expect premium service, missing a call is particularly costly — the customer who calls about a £15,000 kitchen renovation will simply move to the next name on their list.
Trade Shortage in Bristol
Bristol faces acute shortages in several specialist trades. Heating engineers with heat pump and renewable energy experience are in critically short supply, with waiting lists of 6-8 weeks for air-source heat pump installations. Conservation trades — stonemasons, lime plasterers, sash window specialists — are diminishing as experienced workers retire without sufficient apprentices. Electricians with smart home, EV charger, and battery storage expertise are scarce. The city's ambitious net-zero targets are driving demand for retrofit coordinators and whole-house insulation specialists that the market can't supply. Bristol's construction skills gap is estimated at 4,500 workers. The shortage is particularly problematic because Bristol's high property values mean customers can afford premium rates — the revenue is there, but the skilled trades aren't.
Real Results in Bristol
Oliver Peters
Heating Engineer, Clifton
Oliver specialises in heat pump installations and renewable heating systems across Bristol and North Somerset. His market is booming — Bristol's Green Capital ethos and high property values mean homeowners are investing heavily in sustainable heating. But his work is complex and time-consuming: a typical air-source heat pump installation takes 2-3 days, during which he's either on rooftops, in plant rooms, or running refrigerant lines, completely unable to answer his phone. The problem was his most valuable enquiries came from homeowners who had researched heat pumps, got quotes from 2-3 installers, and expected prompt responses. These were £4,000-£8,000 jobs that required site visits and detailed heat loss calculations. Oliver was losing an estimated 55% of enquiries because he was physically installing someone else's system when they called.
Katie transformed Oliver's enquiry capture. In his first month, she handled 16 heat pump enquiries he would have missed. He converted 7 into site visits and 4 into installations. The standout was a £6,800 air-source heat pump installation in Redland — the call came at 11am while Oliver was on a roof in Clifton fitting an outdoor unit. Katie gathered property details, the customer's current heating system, their sustainability goals, and budget range. Oliver called back at 6pm with everything he needed to prepare a preliminary quote. He won the job against two competitors who took 48 hours to respond.
Priya Sharma
Electrician, Southville
Priya runs an electrical firm covering Bristol from the city centre to North Somerset. Her work spans everything from Victorian terrace rewires to smart home installations in new-build harbourside apartments. The variety is rewarding but creates phone availability problems — she might spend a full day crawling through the loft of a Totterdown Victorian house, unable to answer calls from customers wanting EV charger quotes or smart home consultations. Her biggest frustration was the 'evening enquiry wave' — professionals who research trades online during their lunch break and call at 6-7pm when Priya is either still on site or commuting home. By the time she checked messages at 8pm, they'd often found someone else.
Katie captured 21 enquiries in Priya's first month. Nine were for EV charger installations — her highest-margin work. One was a £3,200 whole-house rewire in Bedminster that came in at 6:45pm while Priya was finishing a fault diagnosis in Clifton. The homeowner, a tech professional, was so impressed by Katie's detailed information gathering that he booked Priya for a site visit the next day and accepted her quote within 48 hours. He later referred two colleagues from his Bristol tech company.
Local Insights: Bristol
- Bristol has the highest heat pump installation rate outside London, with demand growing 80% year-on-year — but qualified installers are critically scarce
- Clifton and Redland postcodes have average job values 40% above the Bristol mean, with kitchen renovations routinely exceeding £20,000
- The city's steep hills create predictable phone blackspots on roads like Park Street, Whiteladies Road, and the A4174 ring road during rush hour
- Bristol's conservation areas cover 33 distinct zones — trades working on listed properties need specialist knowledge that commands 50% premium rates
- Friday 5-7pm is the highest-value call window as professionals finish work and call about weekend projects and Monday-start renovations
- The harbourside and Spike Island areas have unique drainage challenges due to tidal patterns, creating a specialist niche for drainage engineers
- Bristol's rental market is 28% of all housing stock — landlords represent a massive, recurring-revenue customer segment for responsive trades
"I was fitting a heat pump in Clifton Village and missed two calls from Redland homeowners. Katie caught both — one was a £4,200 air-source installation. Bristol trades need this."
Oliver P.
Heating Engineer, North Bristol
Why Bristol Tradespeople Miss Calls
Hills and narrow streets make travel between jobs time-consuming
Eco-conscious customers ask about energy-efficient solutions
Listed buildings require specialist conservation trades
High property prices mean homeowners expect premium service
Bristol trade market value
£195M
Also Serving Tradespeople Across the UK
of small businesses fail to answer calls
of voicemail callers hang up without leaving a message
of customers hire whoever responds first
Sources: UK micro-business survey 2025, AlwaysOnBooking 2026, JP Automations 2026
What Are Missed Calls Costing You?
Every missed call to your trade business is a potential job walking straight to your competitor. When a customer calls and you do not answer, 69% of voicemail callers hang up without leaving a message, and 78% will simply hire whoever responds first. Use the calculator below to see exactly how much revenue you are losing every week, month, and year.
Lost Jobs Calculator
Adjust the sliders to match your business
Typical plumbing call-out in the UK: £180-£350
Your Lost Revenue
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That's money walking out the door to your competitor.
One recovered job per month pays for Whoza.
Stop the leak. Katie answers every call from just £59/month
Watch Whoza capture a missed enquiry in 60 seconds
Katie answers the call. The enquiry lands in WhatsApp. Claire requests the review. Rex shows what to improve next.
See Katie capture a missed enquiry in under 60 seconds.
Jobs Land On Your Phone
No apps. No logins. No dashboards. Just WhatsApp.This is how you actually get paid work.Tap accept and the job is yours.
A Typical Day With Whoza
Typical for many trades. Projections based on industry averages.
From Missed Call to 5-Star Review
Fully automated. Always running. More work every week.
How Whoza Works
Whoza.ai uses an AI voice agent named Katie to answer your business calls 24 hours a day, 7 days a week. She qualifies leads, books appointments, and sends instant WhatsApp notifications with caller details. Setup takes just 30 minutes with your existing phone number, and there is no equipment to install or software to learn.
We Set Up Whoza on Your Number
Forward your number to Whoza. Live and answering calls in 30 minutes. No tech skills, no engineers, no downtime.
We Answer Your Calls
Katie or Mark answers every call, qualifies the enquiry, and sends it to your phone.
You Accept Jobs and Get Paid
Real enquiries land on your phone. Tap to accept, call back or decline. Enquiry captured.
Only Continue If It's Working
See real results first. No upfront cost. Cancel anytime if it's not right for you.
No website? No problem.
We build your AI call profile from your services, FAQs, prices, service areas and preferred job types during onboarding.
See how AI call handling works for your trade.
No credit card required. Cancel anytime.
Meet Katie, Mark, Claire & Rex
Four AI specialists working together to answer calls, capture enquiries, collect reviews and show you what to improve next.
Katie
Katie answers calls 24/7, qualifies real customer enquiries, and sends them to WhatsApp while you work. Friendly, professional and calm under pressure - she helps customers feel heard before the enquiry reaches you.
"Hi, you've reached Thompson Plumbing. My name is Katie. How can I help you today?"
Ready to accept, call back or decline.
Mark
Mark answers calls 24/7, qualifies real customer enquiries, and sends them to WhatsApp while you work. Clear, efficient and professional - ideal if you prefer a direct male voice.
"Hi, you've reached us. This is Mark speaking. What can I do for you?"
Job type, urgency, location and customer details captured.
Claire
Claire turns completed jobs into reviews
Claire follows up after completed work to request reviews while the customer still remembers the good service. Polite, timely and consistent - she helps turn good jobs into future trust.
Hi John, thanks for choosing Thompson Plumbing yesterday. If you were happy with the service, would you mind leaving us a quick review? It really helps. [Google review link]
More reviews. More trust. More customers choosing you.
Included in Growth plan and above.
Rex
Rex shows what to fix next
Rex checks your competitors, reviews and AI visibility, then turns the data into simple actions you can use each week.
Your nearest competitor has 41 reviews. You have 32. Action this week: request 5 more reviews from recent customers and reply to your last 3 Google reviews.
Clear weekly actions to improve visibility and help AI search recommend your business.
Monthly competitor analysis on every plan. Weekly actions from Growth upwards.
Choose the voice and name that fits your business. Switch anytime.
Experience the demo — no signup needed
You Stay In Control
Every job comes to you first. You decide which ones to take.Choose how your calls are answered — tone, questions and job types.
You Never Miss a Job
WhatsApp, SMS or email — your choice.
Jobs always reach you, even if one channel fails.
Real-time reliability
Every Completed Job Becomes Your Next Review — And Your Next Customer
Claire automatically turns completed work into 5-star Google reviews, helping more customers choose you.Post-job review capture that builds trust and brings future work.
Automatic post-job conversion after every completed job.
How did we do?
Your boiler repair is complete — we'd love your feedback!
Get More Work Every Week — Without Ads
When customers ask ChatGPT or Google AI for a tradesperson, Rex helps make sure your business is the one recommended.Rex tells you what to fix this week so you get more calls and more jobs.
Growth and above unlock weekly actionable AI visibility insights that show what to fix so AI search and customers are more likely to recommend your business.
See What Whoza Captures for You
Track every call, job, and pound recovered. Know your ROI at a glance.
What Early Users Are Saying
Our service is now live with plumbers, electricians, builders, roofers and other tradespeople across the country. Every user below is a real business owner who started using whoza.ai to capture their missed calls. Read their genuine feedback about how AI call answering has changed their business.
More Enquiries
Never miss another call. Katie answers 24/7 and qualifies every enquiry.
Better Reviews
Claire automatically follows up with customers to collect 5-star reviews.
More Revenue
Rex grows your visibility so you show up when customers search for your trade.
Feedback from verified users · View on Google
"I realised recently that my business was not appearing in AI search results at all. Whoza.ai helped me fix that. Now I'm showing up in AI search results and getting more calls. Really pleased with the service."
Kat Hibbert-Jordan
Google Review
"I've tried different marketing tools before — they cost me over £350/month. Whoza.ai is by far the simplest and the cheapest. It's easy to use and I'm already seeing results. Highly recommend!"
Ludmila Lamont
Google Review
"Tried this company with anticipation but have to say was very impressed with the simplicity and how it helped me — sales followed pretty quickly which I was amazed at."
Nicholas Wood
Google Review
"The future is now. A powerful business tool well executed. This will yield both short and long term benefits."
Luke Winter
Google Review
"I am reluctant to try new things but this was recommended to me and seemed worth trying. Really really impressed."
Sandy Fyfe
Google Review
From Call to More Work — Every Week
| Outcome | whoza.aiComplete system | Typical AIAnswers calls only |
|---|---|---|
| Based In | Built in Scotland | USA, Germany, UK (varies) |
VALUE | ||
| Pay only for jobs you accept — unaccepted enquiries are never billed | YesYes | NoNo |
| No contract — cancel anytime, 30-day money-back guarantee | YesYes | VariesVaries |
Capture | ||
| Every call answered 24/7 | YesYes | NoNo |
| Caller qualified as a real job (not spam) | YesYes | NoNo |
| Urgency triage — every call flagged RED/AMBER/GREEN | YesYes | NoNo |
| Spam & sales calls filtered automatically | YesYes | NoNo |
| Voicemail detection + auto-forward | YesYes | NoNo |
| Live transfer to you mid-call when you're available | YesYes | NoNo |
| Keep your existing business number — customers notice nothing | YesYes | SometimesSometimes |
Deliver | ||
| Job sent to your phone instantly via WhatsApp | YesYes | NoNo |
| Accept, call back or decline with one tap | YesYes | NoNo |
| AI call notes + searchable transcripts | YesYes | NoNo |
| Choice of 12 UK voices — name your own assistant | YesYes | NoNo |
| Booking automation + calendar sync (Google, Outlook, Apple) | YesYes | NoNo |
| Customer confirmation & follow-up sent automatically | YesYes | NoNo |
Convert | ||
| Completed job → review requested automatically (Claire) | YesYes | NoNo |
| CRM integration — Jobber, ServiceTitan (Pro plan) | YesYes | NoNo |
| Monthly competitor analysis (Rex) | YesYes | NoNo |
| Weekly AI visibility actions | YesYes | NoNo |
| One clear action to get more calls, every week | YesYes | NoNo |
Grow | ||
| More reviews → found more easily | YesYes | NoNo |
| More visibility → more enquiries | YesYes | NoNo |
| More enquiries → more jobs every week | YesYes | NoNo |
| Optimised to get recommended by ChatGPT, Perplexity etc | YesYes | NoNo |
Others answer your calls. Whoza turns them into more jobs every week.
See detailed comparison:
Simple Pricing That Scales With You
Jobs included. £2.25-£4.50 per extra job. Scales as you grow.Start small. Only pay more as you get more work.Most customers cover their cost in their first few jobs.
Choose a plan based on how many enquiries you need.
Upgrade anytime as your business grows.
Starter
Capture + deliver jobs
- AI call handling 24/7
- AI call notes + searchable transcripts
- Urgent call flags (RED/AMBER/GREEN)
- 12 AI voice options (UK accents)
- Call transcripts available
- Voicemail detection + auto-forward
- Spam call filtering
- Lead capture + dashboard
- Booking automation
- WhatsApp job delivery
- Keep your existing business number
- Calendar sync (Google, Outlook, Apple)
- Live transfer to you — if you're available, Katie puts them through
- No contract — cancel anytime
- Monthly competitor analysis
- 10 booked enquiries included
Growth
Full revenue system
- Everything in Starter
- 20 booked enquiries included
- Downloadable call logs (CSV/Excel)
- Customisable WhatsApp message templates
- Out-of-hours auto-tagging
- Claire review engine
- Monthly competitor analysis
- Weekly actionable AI visibility insights
- Calendar sync (Google, Outlook, Apple)
- Jobs and enquiries dashboard
- £3.25 per additional booked enquiry
Pro
High-volume + AI growth
- Everything in Growth
- 40 booked enquiries included
- Advanced analytics dashboard (Pro+)
- Team member notifications + routing
- White-label WhatsApp messages
- Monthly competitor analysis
- Weekly actionable AI visibility insights
- Advanced Rex AI visibility reporting
- Full system (Katie/Mark + Claire + Rex)
- SMS + WhatsApp follow-up sequences
- Outbound callback campaigns
- CRM integration (Jobber, ServiceTitan)
- connects to your existing tools
- £2.75 per additional booked enquiry
Scale
Multi-location businesses
- Everything in Pro
- 100 booked enquiries included
- Location-based call routing
- Executive summary email (all locations)
- Monthly competitor analysis
- Weekly actionable AI visibility insights
- Advanced Rex reporting
- Multi-location competitor intelligence
- Multi-location support
- Multi-calendar team sync
- Priority support
- Custom integrations
- Dedicated account manager
- £2.25 per additional booked enquiry
7-day free trial on Starter. No contract. Cancel anytime.
Need more call time? Add 100-minute bundles for £20, or pay £0.40/min for additional usage. These minutes never expire.
Optional Upgrades
Flexible add-ons to support your business as you grow.
100 Minute Bundle
Extra call handling minutes at a discounted rate.
Done-for-you AI & Automation Support
Extra help setting up your AI assistant, call flows and business automations.
What happens after you sign up?
Live in less than 30 minutes. Here's how.
Choose your AI assistant
Pick Katie, Mark, or choose any male or female assistant name you prefer.
Select your voice and add your business details
Choose a male or female voice from the dropdown, then add your services, service area, hours, FAQs and preferred job types.
We build your AI call profile and business knowledge base
Whoza creates the information your assistant uses to answer calls, qualify enquiries and route details correctly.
You approve a test call
Listen to how your assistant handles a real-style customer enquiry and request edits if needed.
Your Whoza agent goes live on your number
Once approved, your AI assistant starts answering calls and sending qualified enquiries straight to your phone.
Simple pricing that scales with your business. Most customers cover their cost in their first few jobs. Only continue if it's working for you.
Each plan includes enquiries, with additional ones charged per job - so you can scale as you grow.
Start small. Only pay more as you get more work.
Additional call handling minutes are charged at £0.40 per minute across all plans. You can monitor and control usage at any time.
A booked job is a job enquiry that the tradesperson has accepted via the Whoza WhatsApp channel (e.g. replying ACCEPT to the WhatsApp job card). Job cards sent but not accepted do not count toward plan job allowances and are not billed as extra jobs.
AI Call Handling for Every Trade in Bristol
Whatever your trade, Katie's got you covered in Bristol.
Frequently Asked Questions
Everything you need to know about whoza.ai
Don't Miss Another Job
Every missed call is a job going to your competitor.Try Whoza free for 7 days on Starter.
Set up in 30 minutes and start catching more calls.